Writing and Using Metaphors

My latest post on “Two Drops of Ink” a blog for seasoned and new writers!!!

The Etiquette of Editors

Writer and Editors… Read this blog post from Two Drops of Ink. Share your story on Two Drops of Ink blog and on the NEW Facebook page.

Writing… What Will It Do for You?

“It’s hell writing and it’s hell not writing. The only tolerable state is having just written.”
Robert Hass

My literary muse arises most when I’m passionate about a subject or an event. The ability to provide information, to entertain, or share some great epiphany I may have had. All of which motivates me to get out of bed in the morning, enjoy each day whether good or bad. Life and all of its occurrences gives me something to write about later.

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A day ago I was on “Two Drops of Ink” blog, reading and commenting on articles. I read a post by writer and editor Peter B. Giblett, entitled “Do You Ever Promote Your Older Articles”.  In his piece he writes about the benefits of promoting your older articles. I was thoroughly educated by it and I encourage you to read it for yourself.

Persuaded to revisit past work online, in notebooks, stored on thumb drives and disks. As I reviewed these pieces, I found myself on a trip down memory lane. I noticed how my writing changed over the years and during different stages of my life. Being the hoarder that I am of notebooks, journals and various storage devices, I was surprised that I was only able to go back ten years. Although, those ten years seemed like an eternity.

As I embarked on the journey down memory lane, I felt as if I was intruding on the private thoughts and life of a stranger. Observing the knowledge, wisdom, love, sentiment as well as the trials of this seemingly unknown woman. With every written reflection, article or blog post, I noticed her evolution and growth. I do admit, I have a long road ahead to get to who I truly want to be. It’s amazing how writing can foster change, not only in the style of writing, but in life as well. After turning 39 a few weeks ago, I’m anxious to see where my writing will take me this year.

Writing itself is a process and like other skills and routines the longer we do it the better we become. We get better at the art, but we also work out the things that haunt us as well. A tool to inspire thought, writing brings about ideas, emotions to life and educate our peers. Allowing us to come to a resolution as if it was some sort of complex equation.

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My ability to write developed from my love of books. I longed to be as eloquent and creative as the authors I read. There are many reasons to write and ways to develop your writing. To build or advertise a business, reflecting on life, spiritual growth and nurture relationships.

As I looked through all of my past work, it became clear that subconsciously a part of me was writing for life. Life Writing is the recording of selves, memories and experiences, whether one’s own or another’s. Applying to many genres and practices under which can be found autobiography, biography, memoir, diary, letters, testimonies, personal essays and more recently, digital forms such as blogs and email. My past worked contained most of these!

Most people don’t write as much as a grocery list. They aimlessly wander down grocers’ aisles hoping to remember what they needed. Jotting a thank you letter is not a life changing experience nor will it win you a Pulitzer Prize. Adding writing to your lifestyle can be helpful in many ways. I challenge you to read the article by Peter Giblett and with an open mind look over your past works to take inventory to see how writing has helped you. If you are not a writer…. Write something today, even if it’s just a simple thought. Most great things began as a simple thought!

 

Do You Ever Promote Your Older Articles by Peter Giblett

https://goo.gl/Fizaay

Wikipedia: Life Writing

https://en.wikipedia.org/wiki/Life_writing

Word Cloud Image

http://worditout.com/

 

Article: 80 Books Every Person Should Read

There are quite a few books I would not mind owning.

Article: The Evolving Literary Agent: What Savvy Writers Need to Know

Great information. All writers can and will learn from this article. Thanks for posting!!!

Writers, Bloggers and the Overlooked Press Releases

Why Aren’t My Press Releases Effective? 

Wondering why your press release is not working for you? Over my six years of virtual assisting career, I have noticed many incorrectly written and marketed press releases.

Entrepreneurs and writers fail to capture the attention of most readers with these inadequately worded and promoted press releases.

Due to my growing affiliation with the literary community, I’d like to share some tips to inform writers, authors and bloggers of the correct method for writing and marketing a press release.

With proper research and due diligence, anyone can create a good press release, giving your book, article or blog the exposure it needs.

What is a Press Release?

A press release is a written communication to announce something newsworthy.

While mainly targeted to news media, a press release may be used to target a particular audience. Press releases are presented as:

  • A media release
  • Press statement
  • Video release

Why is a Press Release Important?

Are you seeking exposure? A press release is typically used to assist its users in gaining much-needed publicity.

Whether you’re an author, writer or a blogger, a press release is designed to alert its readers to your past, present, and future accomplishments such as:

  • Announcing your blog to increase its page rank
  • Promoting your upcoming book release
  • When you write a guest post on a blog
  • When your article is published in a magazine

Any time that you do something that warrants additional publicity is a good time for an expertly written and press release.

How To Market as a Writer and Blogger

How would a press release benefit an author, writer, and blogger? A press release would be beneficial to those in the literary community due to its ability to excite an audience.

When well-written and marketed, it gets noticed by many, and in turn, many of those readers choose to feature and promote the press release from other sites or publications.

A large number of views and reposts will increase book sales, blog traffic, and article views. The goal is to gain publicity for yourself, website or publication. Be sure to convey your message clearly and ensure it grabs your audience’s attention.

How To Resourcefully Market Your Press Release

When creating your press release ask yourself, “Who is my target audience”? Market to those who would enjoy your site, book or article.

A press release is used to build relationships with prospective readers, followers and customers. Be careful not to turn your press release into a sales pitch or advertisement. Instead, set out to educate and inform those who are or may be interested in what’s to come.

Optimization will help you in this process. Inserting keywords and phrases, as well as text links, will increase the value of your press release.

The probability of your press release being seen grows with strategic optimization. Optimization should include media and video.

Including images and video makes your press release more interesting while adding to its marketability.

Pictures of yourself, book cover, or video reviews and interviews are strategic tools you use in your press release. Be sure to use relevant and quality videos and images!

How Do I Correctly Create A Press Release?

To better assist you in creating a press release here is a complete outline. These tips describe how to create an effective press release.

Tips

1). Make your font professional: Times New Roman and Garamond are good for this.

2). Try to limit your press release to a single page.

3). Make it newsworthy, so it is reported by other websites.

3). Include: Photos, book, blog, interviews or article reviews

4). Add relevant links and be sure to optimize.

5). Post your press release on your website or blog.

6). The press release should be double- spaced with a white background.creative-725811_1280

What Should My Press Release Layout Include?

1). For “Immediate Release” or “Embargoed Until…”

  • This phrase goes in the top left margin of your page. If choosing “Embargoed Until” be sure to include the future date of release.

2). Name, address (physical or web), and phone number.

  • You may add an email address for future correspondence purposes.

3). Title of book, article or blog. Page count, price, ISBN.

4). A brief synopsis of the book, article or blog.

5). Short bio with any earned awards.

6). Reviews and recommendations.

7). Links to purchase books, view an article or blog.

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Take some time today and look at the opportunities you have to promote through a press release any breaking news for your blog, book or guest postings.  You might just get the attention and rewards for this effort.

The Importance of Writing

When I was asked to write about “writing” I was immediately excited. My excitement was not just because I love to write, but because there were so many ways I could approach the subject of writing; all of which allowed me to be imaginative!

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I chose the “importance of writing” because writing is an essential part of my life, whether it is my blog, expressing my thoughts and feelings to others, or in my professional field as a virtual assistant.

Writing is important because it gives us the ability to express a thought and deliver information, using words or symbols. In the simplest manner, writing is: words and symbols on paper.

We have grown considerably from the old way of jotting out letters, essays and greeting cards.

Writing is involved and evolving: we text, email and utilize blogging as well as other types of social media to get our messages out there for others. We now write on a MacBook, IPad, Laptop, and Smartphones.

Conveying the Important Information

Have you ever attempted to express an opinion or provide information about a subject but didn’t know where to begin? Outlining your ideas, thoughts seems like a daunting task for some; myself included some days.

However, if I begin by brainstorming and developing various aspects of my topic, I find I have a lot of information. Then I can begin to research all the diverse aspects of my subject and help me solidify my writing objectives.

What is The Important Objective in Writing?

The ultimate goal or objective of any writing is to ignite a particular reaction from the audience. The way in which you use the words in the composition determines the response of the reader. What response are you hoping to receive?

Whether writing to advertise, educate, deliver a speech or entertain; the way in which you choose to present the topic is important. Determine the type of audience you intend to attract.

Research and brainstorm any topic and write, just don’t forget to rewrite; it’s not as in-depth as you may think, and it pays off in the end.

Writing does not require you to be a creative genius or literary scholar. All you need is the ability to convey a thought or emotion in the form of words.

I often find myself writing articles, advertisements, call- to- actions, and blogs, for those who deem themselves incapable.

It is not that they don’t have the ability but that they don’t know where to start. Begin by writing down the subject matter of your composition that may consist of a compilation of thoughts, research and statistical data.

Once you have completed this process, you can start to build your final piece from there. My advice is to write from the heart even when including all other information.

My joy of writing comes when I write using my voice and emotions coupled with all other data.

And it’s that personal quality that makes my writing important to me; it’s authentic, easily understood by others and just maybe in time, it will have importance and give hope and encouragement to someone else to find the importance of writing.

Just Write!!!        pen-622037_1280

KEN WHEATON

Novelist. Editor. Journalist. Business Writer.

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